AEO & GEO Services

AEO and GEO are not a hack, a plugin or a secret prompt. No one can force an AI system to recommend a business, and nobody outside those companies controls what their models say. Anyone selling guaranteed placement in ChatGPT is selling something they cannot deliver.

What the work does is remove the reasons an AI system would skip you: content it cannot reach, pages it cannot parse, facts that contradict each other, claims nothing else on the web supports. Google's own guidance says AI Overviews need no special markup — the foundations are the same ones that make a page eligible for ordinary search. That is why I treat AI search visibility as an extension of SEO, not a replacement for it.

Before any content work, I check whether the systems you want to be cited by can reach your pages at all. It is common to find a site whose robots.txt, firewall or CDN bot-protection is silently blocking AI crawlers, or whose content only appears after JavaScript runs — which many AI crawlers do not execute.

I also publish llms.txt and llms-full.txt: plain-text summaries of who you are and what you offer, written for language models. To be straightforward about it, llms.txt is a proposed convention rather than a standard, and no major AI company has confirmed it affects what its assistant says. It costs almost nothing to maintain when generated from your real content, so I include it — but I will not sell it to you as the thing that makes the difference.

• robots.txt rules reviewed for GPTBot, OAI-SearchBot, ClaudeBot, PerplexityBot, Google-Extended and others
• Firewall and CDN settings checked so legitimate AI crawlers are not blocked by accident
• Important content present in the server-rendered HTML, not only after scripts load
• A clean XML sitemap with honest last-modified dates

Generative systems assemble answers from passages. A passage gets used when it answers a question completely by itself, without needing the three paragraphs around it. So the writing changes: the direct answer goes first, the elaboration follows, and each section stands on its own.

I restructure key pages around the questions your customers actually ask — taken from Search Console queries, sales conversations and support messages — and build FAQ content that answers them specifically rather than vaguely. Vague marketing copy is not wrong; it is simply never the passage that gets quoted.

• Headings phrased as the questions people ask
• A direct, self-contained answer in the first sentence or two
• Specifics over adjectives: what, where, for whom, how it works
• The business named where it matters, so a quoted passage still identifies you
• Facts stated once and kept identical everywhere they appear

AI systems reason about entities — a business, a person, a service, a place — and the relationships between them. Your site should say, unambiguously and in a machine-readable way, who you are, what you offer, where you operate and who is behind the content.

I write that as JSON-LD structured data: organization or local business, people, services, FAQs and articles, linked together and to your profiles elsewhere. Then I validate it and make sure it matches what is visibly on the page. Schema that claims more than the page shows does more harm than none.

An assistant deciding whether to recommend a business looks for corroboration: do other sources describe this business the same way? That is why profiles, listings, reviews and mentions matter for AI visibility, just as they do for local SEO.

My part is making the foundations consistent — your Google Business Profile, LinkedIn and other key profiles saying the same thing as the site — and giving you content worth citing: real case studies, real process, real answers. I do not buy mentions or fabricate reviews. Beyond being dishonest, it is fragile: the systems you are trying to convince get better at spotting it every year.

There is no Search Console for ChatGPT, so anyone showing you a precise “AI ranking” is showing you an estimate. What can be measured is still useful, and I set it up so you can watch it yourself.

Results are not instant and not guaranteed. Assistants that search the live web can reflect changes once your pages are recrawled; what a model learned in training updates far more slowly. Plan in months, and judge the work by what was actually shipped and what the data shows.

• Visits arriving from AI assistants, tracked as referrals in GA4
• AI crawler activity in your server logs
• Search Console impressions and clicks, which include Google's AI features
• A fixed set of questions asked to the main assistants, re-checked on a schedule