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Fakhar e Mustafa · Lahore, Pakistan

I build websites — and I make sure they get found

Web Developer & SEO Expert with 3 years of experience across development, technical SEO and server infrastructure. WordPress is my core development specialty. One person, the whole stack — from the first wireframe to the VPS your website runs on.

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Fakhar e Mustafa — Web Developer & SEO Expert, Lahore
Name
Fakhar e Mustafa
Role
Web Developer & SEO Expert
Specialty
WordPress development
Base
Lahore, Pakistan — clients worldwide
Experience
3+ years · 200+ projects
Education
BS Computer Science, Riphah Int’l University
Languages
English (professional) · Urdu (native)
WordPressTechnical SEOCore Web VitalsVPS

01 / The short version

Most websites are built by a developer, then handed to an SEO specialist, then hosted by whoever was cheapest. Every handoff loses something.

I've spent 3 years doing all three jobs at once. At Blue-IT Technologies I built responsive WordPress websites and custom Elementor interfaces for international clients — and after each build, I was also the one implementing on-page SEO, metadata, internal linking and schema markup. At Webinfites I develop and maintain WordPress and WooCommerce sites, deploy them to VPS servers I administer myself, and run the technical SEO audits, keyword research and Core Web Vitals work behind them.

That combination shapes how I build. I know which development decisions cause SEO problems, because I've spent years fixing those problems on other people's builds. I know what makes a server fast and safe, because I harden and monitor them myself. And I'm already applying AEO and GEO practices so websites stay visible as search shifts toward AI-generated answers.

I hold a BS in Computer Science from Riphah International University, Lahore, and work in English (professional) and Urdu (native).

02 / Experience

  1. Jul 2026 — Present

    AiPixVisuals

    SEO & Marketing Manager

    • Lead SEO and marketing for AiPixVisuals.
  2. Jan 2025 — Jun 2026

    Webinfites

    SEO Specialist & WordPress Developer

    • Develop and maintain WordPress websites with Elementor Pro and WooCommerce; deploy to VPS hosting environments.
    • Administer VPS servers end-to-end — deployments, DNS, SSL/TLS, backups, security hardening and WAF configuration.
    • Conduct technical SEO audits and implement on-page and off-page optimization strategies.
    • Keyword research and competitor analysis with SEMrush, Ahrefs, Moz and Ubersuggest.
    • Monitor and improve performance via Google Search Console and GA4 — traffic, indexing and ranking trends.
    • Apply early-stage AEO and GEO practices for visibility in AI-generated search results.
    • Improve Core Web Vitals, page speed and overall website performance.
  3. Feb 2024 — Mar 2026

    Blue-IT Technologies

    WordPress Developer & SEO Specialist

    • Developed responsive WordPress websites and custom Elementor-based interfaces for international clients.
    • After each build, implemented on-page SEO, metadata optimization, internal linking and schema markup.
    • Performed technical SEO improvements alongside server maintenance, updates and database administration.
    • Collaborated with clients to deliver scalable, search-optimized business solutions.
  4. 2023 — Present

    Freelance

    Web Developer & SEO

    • Independent website development and SEO for direct clients — running continuously since 2023, alongside every agency role above.

03 / Toolbox

Development

  • WordPress
  • Elementor Pro
  • WooCommerce
  • JetEngine
  • Next.js
  • Node.js
  • JavaScript
  • PHP
  • HTML
  • CSS

SEO & AI Search

  • Technical SEO
  • On-Page SEO
  • Off-Page SEO
  • Local SEO
  • Keyword Research
  • Schema Markup
  • Core Web Vitals
  • AEO
  • GEO
  • AI Overviews

Infrastructure

  • Linux
  • VPS Hosting
  • DNS
  • SSL/TLS
  • WAF
  • Cloud Hosting
  • Backups
  • Server Hardening

See how this shows up in practice — browse my work or read my process.

Connect on LinkedIn

Next Step

Have an idea for a website?

Let's turn it into something people remember — and search engines can understand.

Usually replies within a day · Lahore, Pakistan · working worldwide

View my work